Social Media Strategy & Planning Guide + BONUS Content Planner & Promo Calendar

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Right now, managing the social media for your business probably feels overwhelming, confusing and time-consuming. Where do you start, what do you post and how do you know you’re even doing it right?

You’ve wasted enough time trying to figure it all out on your own. What you need is clarity around your social strategy.

This guide is designed to help work step by step through creating a strategy to help you confidently own your awesome online and leave you feeling excited about the possibilities social media can offer for your business growth!

Let me walk you through each step of creating a social media marketing strategy for your business:

  1. Define your Goals
  2. Define your Audience
  3. Research your Competitors
  4. Define your Channels
  5. Audit your Current Performace
  6. Define your Content Pillars
  7. Create a Content Calendar + MORE


Promo Calendar

A snapshot of promotional dates and events for the full year so that you can plan your content in advance (focusses on US, Australia, UK and New Zealand dates.)

Weekly Content Planner Google Sheet

Visually plan out your week's worth of content - perfect for Instagram. Add your captions, hashtags and details and get a visual overview of your content.

The Canva Basics Guide

If you're new to Canva, this will take you step by step through everything you need to know to get started.

∸ Purchase this item and you'll be given instant access to download a PDF that includes links to both the US Letter and A4 sizes of the editable journal and the affirmation card templates
∸ Click on each link in the PDF to move the templates into your own Canva account (sign up to Canva here with my affiliate link if you don't have an account already) and you are ready to get customising!
∸ Once you are done, download the Journal and the affirmation cards as PDFs and use them in your own business as lead magnets / free downloads

∸ Due to the digital nature of this product, there are no returns or exchanges available.
∸ By purchasing this product you agree to not share, sell or redistribute this product as a template. You may share the products as free downloads only, not for resale.
∸ If you have any questions please get in touch with me - I would love to help: 

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